Free Golf is a Business Model

I just finished reading Chris Anderson’s “Free” which, if you are interested at all in business models and the Internet you should read immediately.

Golfblogger recently posted about a course in Michigan who is trying to use “Free” as a business model. Rather than repost much here, I encourage you to check out the post and consider the implications!

That said, here’s the basic nut:

Last spring, Lake Forest Golf Club in Ann Arbor offered a two year, weekday pass for $200. Since the regular price for walking a round is $25, after the fourth round each year, you’re effectively playing free golf.

Free golf clubs, balls, cart rentals or vacations anyone?